Summer Toybook is here again!

10.5.2021
The summer version of the biggest and the most popular toy publication is being delivered to 170,000 families this week! Once again, we have picked th...

Kitoons Suomi – the best cartoons for kids

10.5.2021
From the Kitoons Suomi YouTube channel you will find kid-friendly videos and many exciting adventures in Finnish. Step in to the Kitoons Suomi world a...

It is Barbie’s close friend’s Ken’s 60th Birthday!

26.1.2021
Eternally young Ken is celebrating his spectacular 60 years journey by dressing up to three different outfits. Since the launch of Ken doll in 1961, i...

The year’s most gorgeous Barbie EXTRA dolls are finally here!

21.1.2021
Meet the new Barbie EXTRA dolls that have extra fabulous outfits and pets! When it comes to fashion, Barbie says “more is more”. With this attitude th...

Meet the interactive Balloon Dog Squeakee!

3.12.2020
It looks just like a balloon dog blown by magician that has come to life! Squeakee has the look of an iconic balloon dog that children love and over 6...

Toyrock Oy acquires PS-Lelut Oy’s business

26.10.2020
Toyrock Oy has today closed the deal of acquiring PS-Lelut Oy business. Along with the trade Toyrock Oy will represent in the Finnish market the follo...